Saturday, June 2, 2018

Aland - Potato Chips 2011



Technical Details:
Date of Issue: 7 June 2011 
Photografer: Kjell Söderlund 
Edition: 180 000 
Denomination: €0.85 
Size of Stamp: 35 x 35 mm 
Size of Sheet: 2 x 15 stamps 
Perforation: 13 per 2 cm 
Paper: 102 g/m² 
Printing Method: 4-colour offset 
Printing House: Joh. Enschedé Stamps

Pioneers in Potato Chips in Finland

Chips Ab was founded in Åland in 1969. he founders then did not know that, 30 years later, the organization would consist of an international group of companies with more than 1300 employees in the Nordic countries, the Baltic states and Russia. 

The limited company Chips Ab was founded by three private initiators who wished to create a land-based industry to compensate for the considerable emigration from Åland at the time. Agriculture, fishing and commerce had long been the most important sources of income, and the initiators wanted to bring about an industry based on some type of local primary produce.

POTATOES CONSIDERED FOOD ONLY 
One of the promoters had come across potato chips (“crisps” in UK) during his years of studies in the USA. By then, chips were already known in Sweden and Denmark, but in Åland and Finland, potatoes were considered to be merely food. Chips Ab was the first producer of potato chips in Finland. Since then, the Taffel brand continues to be a leader on the Finnish market. 

HIGH QUALITY CHIPS POTATOES IN ÅLAND 
The Åland soil soon proved to be able to supply all the potatoes needed for the factory. The warming sea around Åland prolongs the growing season, an important factor for growing fine chips potatoes.

CONSIDERABLE VENTURES 
The Chips group got off the ground somewhat stumbling in the 1970s but, as of the 1980s, much happened when for example parts of the Swedish company OLW were acquired. In the 1990s, ventures were made in the Baltic and Russian markets. In 2005, Norwegian Orkla Asa took over the ownership for Chips Abp.

NORDIC COUNTRIES AND BALTIC STATES 
Today, the domestic market of Chips Ab lies in the Nordic countries and the Baltic states but with local companies and local brands. Some of these are Chips (Finland), OLW (Sweden), Kims (Denmark and Norway) and Latfood (the Baltic states). The operations of Chips Finland are run from a factory situated in Haraldsby, Åland, a sales and marketing office located in Helsinki and a finance and economy department also located in Åland.

✹ Sources: ”Från knölar i marken till miljoner på banken” by Jörgen Pettersson and Anders Mattsson and www. chips.fi

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